Ad Case Studies
Webinar Ad Campaign {Live Launch}
Goal:
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$300,000 sales goal or 10+ ROAS
Timeline: 2.5 Months
Results:
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Freebie Landing Page Conversion: 65.77%
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Webinar Landing Page Conversion: 35.02%
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Course Sales Page Conversion Rate: 6.07%
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Order Bump Conversion Rate: 18.38%
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$18,975.73 Total Launch Ad Spend
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$326,321.00 Generated in Revenue (Banked + Booked Sales)
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ROAS: 17.21
Webinar Ad Campaign {Live Launch}
GOAL:
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Month 1-2: Nurture and List Build
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Month 3: Live Launch with a Webinar to Warm and Cold Audiences
TIMELINE: 3 Months
RESULTS:
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Ad Spend: $9,992.91
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ROAS: $6.73
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Total Purchases: 116
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Total Leads: 599
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Total Banked & Booked Sales: $67,291
Evergreen Ad Campaigns
before litchfield media:
Client was struggling to run her own ads and her webinar was no longer converting.
type of funnels
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New Self Liquidating Offer
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Evergreen Webinar
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Retargeting Campaign for Signature Course
Timeline: on going
october 2020 Results:
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Ad Spend $4,982.85
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ROAS: 3.03
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13 Total Course Purchases
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72 SLO Purchases
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Webinar Landing Page Conversion Rate: 43%
SOME CLIENT EXPERIENCES
