This is a loaded Q because… it really depends on your goals. You can expect to spend anywhere between $1/day to $60/day on your ads.

If your goal is to get more followers or engagement, you could get away with spending $1 to $5 per day. If you're looking to sell a digital product or course, you'll likely need to spend closer to the $60/day mark, which would work out to a $2000 ad budget per month.

Yes. Contrary to popular belief, you don't need to have a crazy impressive Amy Porterfield-like social audience or email list to run ads.

If you've been in business for at least 6-12 months, chances are, you probably have 100 email subscribers or a social audience of at least 200-500 people. That's aaaall you need to create custom and lookalike audiences for your ad campaign. 👏

Yes. The videos I've created are step-by-step and will legit tell you EXACTLY what to do. Most students keep two screens open and follow along WHILE they're doing *the thing* on their own account.

AND…remember, if you have any issues, pop into the slack group with your question and we’ll get it figured out (chances are, you're not the first person to ask the question either!).

I hate to say it but... "it depends". There's no quick answer to this question as it depends on LOOOADS of factors including: your lead magnet, your product, and your conversion rate.

With a lead gen campaign, you could potentially see results within 24-48 hours after starting to run your ads. If you're running ads to a high-ticket course, it can take 3-6 months to see a return, however some see a return within 1-2 months with a higher-ticket product.

The short answer is: Your return really comes down to your funnel metrics. You have to have ALL of the pieces in place to create a profitable campaign. And these are the EXACT things we will tackle inside the Ad Traffic School™ membership.

Yes. If you're looking to implement server tracking, I gotchu! I'll go over how to use a paid solution called Stape.io (it's eaaaasy peasy to implement).

If you're looking to manually integrate CAPI, I highly suggest hiring a developer to help you as that's not something that will be covered in the training (as everyone’s tech stack is different).

So have we, and we’ve got nothing against them! :)

But my mission here is not to give you an ad hoc, surface-level, use-it-and-leave-it-type solution.

My mission is to create a community 100% focused on SUPPORT so that if you have questions specific to your ad campaign and your business, you've got someone to ask (instead of waiting anxiously for 5+ days to get a half-decent response to your email or comment).

You'll get feedback through monthly Q&A sessions and M-F access to our member's slack community – from someone who actually knows their sh*t (ahem, that's me!) and isn't afraid to be 100% transparent. If I think you need to STOP spending money, I'm not afraid to tell you. You are legit in good hands, I promise!

The point of our training is to give you the base level ad education AND the sounding board you need to get unstuck and build the confidence to run your ads yourself – in four months or less.

No. To be 100% transparent (and because I respect your time and mooolah), this membership was designed specifically for online coaches, entrepreneurs, and service providers who are established in their businesses, i.e. they have an offer, and have already seen some success with clients. If you're brand new to business, I highly suggest you pause on ads and work on your offer and audience/list growth.

Although some elements of the foundational ad training could be used for e-commerce ads, it was not created with that in mind. If you're looking for help with your e-commerce ads, our ad intensive service might be a better fit! 🙂

I hear you because I’ve been there too. I know that adding even "one more thing" to your never-ending to do list is not something you take lightly.

But here's the thing...

Setting up an ad campaign that frees you up from the never-ending hamster wheel of creating organic social content will start with AT LEAST 150 minutes of foundational ad training and then 1-2 hours to set up the campaign. After that, you can expect to spend at least 20-30 minutes per day optimizing your campaign (which will end up being less over time).

On our end, we promise that the training will be fluff-free and action-packed so you can be confident you’re not wasting any time.

Yes. This training is great for entrepreneurs looking to DIY and get a foundational understanding of meta ads before teaching their team or adding them to the membership (I can totally relate to this). We'd be soooo happy to have you AND/OR your team in the Ad Traffic School™ community.

Almost INSTAAANTLY. You'll get an email with your portal login access shortly after purchase, which will unlock half of the training and 100% of the support (via slack group, Q&A calls, etc.).

The first half of the training is 100% essential for setting up a successful ad campaign (placing your pixel, setting up your custom audiences, custom conversions, etc.). We want to make sure you've gotten AAALL of those out of the way before moving on to module four.

You'll get access to the remaining modules (modules 4-6) seven days after purchase. Those modules will build on the first three and are more of the practical "how tos" of creating your ads, setting up your campaign, optimizing, etc.

Get inside the Ad Traffic School™ membership and test it out for 7 days, 100% risk free. If you're feeling like it's not a good fit after 7 days, I'll give you a full refund, no questions asked.

If you've purchased any membership plan and want to cancel after 7 days, you can do so at any time, however no refunds will be given after our 7 day trial period! Annual and quarterly plans will have access to the portal material for one year.