Join the community where meta ad questions get answered before draining your ad spend
Join the all-in-one community that supports you in building traffic systems that work 24/7, so you can finally create a business that runs while you live your life.
For coaches, entrepreneurs, and service providers who've exhausted their organic audience.
"Sharing a win! 5 orders, $225 made $29 spent and 19 clicks so my ads CVR is 26.32% and sales page ( not unique visitors) is 6.9%"
“I just had a 20k launch, and lots of sales came from my ads!”
welcome to our community
"I've made 6 sales and spent about $1100 - which means my ads are paying for themselves as I'm adding new, qualified leads to my email."
"Sharing a win! 5 orders, $225 made $29 spent and 19 clicks so my ads CVR is 26.32% and sales page ( not unique visitors) is 6.9% so I think I’ll scale it tomorrow!?"
Hayleye
"Just celebrating I've had a lead mag holding steady under $2 for a whole month now + today I launched new webinar ads - spent $35 so far + made $133 in tripwires and up-sells already "
TAYLOR S.
Maddie P.
"Around $1,200 spent and cost per lead around $1.50. Had 1,050 webinar sign ups (way more than the 500-600 I wanted!). I saw a 5x return!"
MALAK
"Around $1,200 spent and cost per lead around $1.50. Had 1,050 webinar sign ups (way more than the 500-600 I wanted!). I saw a 5x return!"
MALAK
"I've made 6 sales and spent about $1100 - which means my ads are paying for themselves as I'm adding new, qualified leads to my email."
"Sharing a win! 5 orders, $225 made $29 spent and 19 clicks so my ads CVR is 26.32% and sales page ( not unique visitors) is 6.9% so I think I’ll scale it tomorrow!?"
Hayleye
"Just celebrating I've had a lead mag holding steady under $2 for a whole month now + today I launched new webinar ads - spent $35 so far + made $133 in tripwires and up-sells already "
TAYLOR S.
Maddie P.
"Around $1,200 spent and cost per lead around $1.50. Had 1,050 webinar sign ups (way more than the 500-600 I wanted!). I saw a 5x return!"
MALAK
"Around $1,200 spent and cost per lead around $1.50. Had 1,050 webinar sign ups (way more than the 500-600 I wanted!). I saw a 5x return!"
MALAK
"I've made 6 sales and spent about $1100 - which means my ads are paying for themselves as I'm adding new, qualified leads to my email."
"Sharing a win! 5 orders, $225 made $29 spent and 19 clicks so my ads CVR is 26.32% and sales page ( not unique visitors) is 6.9% so I think I’ll scale it tomorrow!?"
Hayleye
"Just celebrating I've had a lead mag holding steady under $2 for a whole month now + today I launched new webinar ads - spent $35 so far + made $133 in tripwires and up-sells already "
TAYLOR S.
Maddie P.
"Around $1,200 spent and cost per lead around $1.50. Had 1,050 webinar sign ups (way more than the 500-600 I wanted!). I saw a 5x return!"
MALAK
"Around $1,200 spent and cost per lead around $1.50. Had 1,050 webinar sign ups (way more than the 500-600 I wanted!). I saw a 5x return!"
MALAK
"I've made 6 sales and spent about $1100 - which means my ads are paying for themselves as I'm adding new, qualified leads to my email."
"Sharing a win! 5 orders, $225 made $29 spent and 19 clicks so my ads CVR is 26.32% and sales page ( not unique visitors) is 6.9% so I think I’ll scale it tomorrow!?"
Hayleye
"Just celebrating I've had a lead mag holding steady under $2 for a whole month now + today I launched new webinar ads - spent $35 so far + made $133 in tripwires and up-sells already "
TAYLOR S.
Maddie P.
"Around $1,200 spent and cost per lead around $1.50. Had 1,050 webinar sign ups (way more than the 500-600 I wanted!). I saw a 5x return!"
MALAK
"Around $1,200 spent and cost per lead around $1.50. Had 1,050 webinar sign ups (way more than the 500-600 I wanted!). I saw a 5x return!"
MALAK
“I just had a 20k launch, and lots of sales came from my ads!”
"Sharing a win! 5 orders, $225 made $29 spent and 19 clicks so my ads CVR is 26.32% and sales page ( not unique visitors) is 6.9%"
If you’re anything like the students inside Ad Traffic School™:
Your journey probably
looks a little something like this... 👀
you're tired of turning your IG stories into a personal shopping channel. 🛍️
Your organic audience has seen your offers too many times –
Meta ads manager feels like a puzzle where someone keeps changing the pieces
– buttons move, layouts change, and you're left wondering if you'll break something.
They vanished without delivering results, taking your budget along with them.
Those boosted posts you tried?
“what’s the next best move?”
Without expert guidance, you spend most of your time wondering
– you’re really not sure so you end up closing your eyes, clicking the button, and hoping for the best. 😬
That’s why we created Ad Traffic School™
Take a peek inside:
Here’s How It Works
Access our flagship "6 Rules of the Road" self-paced training modules
You Learn
Post your specific questions in the Ad Traffic School™ (ATS) community Slack channel
You Ask
Get expert answers and personalized guidance from an expert who knows her sh*t
We Support
(that’s me & my team! 🙂)
Apply what you’ve learned with confidence
You Implement
(knowing the community has got you!)
Share your wins and learn from the wins of others 🥂
We Celebrate
Inside the Slack conversations that prevent costly meta ads mistakes…
Welcome to our Ad Traffic School™ NEW slack workspace! I would love to know who you help, where you are located and what kind of offers you have below.
Melissa
1
CLICK TO
EXPLORE
The “look at my account” option
that changes everything
Ad Traffic School™ gives you two amazing ways to get the support you need to crush your goals:
VIP Support Membership
This is the no-brainer option for those of you who want someone who will actually dive into YOUR ads manager! 🤎
includes our Traffic Support Accelerator (TSA) which is for those moments when you're like "Okay but can someone just LOOK at MY specific account and tell me what I'm doing wrong?!"
Community Support Membership
You'll still get aaaaall the training and expert answers to your questions!
Perfect if you're cool with asking questions in our Slack group and learning alongside other badass business owners.
🤝🏾
$297/quarter
Join Community Support
Community Support Membership
Join monthly Q&A calls
Group coaching sessions with general guidance
💎
$699/quarter
Join VIP Support - MOST POPULAR
All Community Features
Everything from the Community Support Membership is included
VIP Support Membership
Traffic Support Accelerator
Get expert eyes directly on your specific meta ads account. 👀
Personalized Loom Videos
Get custom screen recordings analyzing your exact campaigns with step-by-step recommendations
Direct Campaign Assistance
Get immediate help when you're stuck with specific implementation challenges
Private Support Channel
Get priority attention in a dedicated channel for faster, more personalized assistance
Campaign Setup Verification
Before spending a dollar, get confirmation your campaigns are correctly built
Ask questions in the Slack community
Get expert eyes directly on your specific meta ads account. 👀
Get expert answers
Receive guidance from Melissa and other members
Learn from others' questions
Benefit from shared community knowledge
“She gets into my account... that's what made it a no-brainer for me”
"The option to add Melissa where she gets into my account... that's what made it a no-brainer for me.
I have since referred a few friends into Ad Traffic School, literally because I'm like, you have to do it and you have to do the accelerator if that's still an option because it's like so great."
- Maddie Peschong
You can go from “it’s such a disaster” to
“I can’t get over how fun this is!”
Maddie's Journey
"Anytime I would log into Meta, I was completely overwhelmed... Now I tell my husband, 'Oh my leads are converting at $2.14' and he's like 'cool' - but for me, it's exciting!"
Malak's Journey
"I needed real-time feedback. This was a completely new skill set... Now I can be on vacation and be making money, or spending time with family and making money."
Taylor's Journey
"Just celebrating I've had a lead mag holding steady under $2 for a whole month now + today I launched new webinar ads!"
Beyond the clicks and conversions
Here’s what you can expect…
Your social accounts become fun again – not just selling machines.
You actually understand what those numbers mean (and can brag about it to your spouse who just says "cool" 😆)
You can predict your results instead of just hoping for the best.
Totally gone.
That "am I doing this right?" anxiety?
Choose your road to success
VIP Support membership
$699/quarter
Join VIP Support
VIP Support Membership
Community Support membership
Receive dedicated attention for urgent questions in a private channel where your needs get priority attention.
Private Support Channel
Before spending your ad budget, get confirmation that your campaigns are correctly built from someone who's actually managed more than $10 million in ad spend!
Campaign Setup Verification
Melissa reviews YOUR specific ad account, providing expert eyes on your actual campaigns. This is the game-changer most members can't live without! 🤩
Traffic Support Accelerator (TSA)
Plan your ad spend and forecast results using the same projections tool Melissa uses with her agency clients to predict campaign performance.
EXCLUSIVE: Budget & Projection Spreadsheet
Get custom Loom videos analyzing your specific ads, with clear guidance on what's working, what's not, and exactly what to change.
Personalized Campaign Reviews
agency Support membership
Everything in Community Support +
VIP Support membership
Community Support membership
agency Support membership
$297/quarter
Join Community Support
Community Support Membership
Access AI-powered assistance for creating ad copy variations, headline options, and creative ideas. Perfect for when you're stuck staring at a blank page or need fresh approaches to test.
AI Copy Road Coach
Never lose track of your progress! Each month, we'll compile and send you a comprehensive summary of your key metrics including lead costs, conversion rates, and total revenue. Compare month-to-month performance to spot trends, celebrate improvements, and identify opportunities.
Monthly Metrics Summary
Access 150 minutes of focused, fluff-free video training that walks you through everything from pixel placement to daily tracking. Each module builds on the previous one, creating a complete system for running successful meta ads campaigns.
6 Rules of the Road Framework
Get unstuck in minutes instead of days. Our Slack community is active Monday through Friday, giving you a place to ask questions, share screenshots of your campaigns, and get feedback directly from Melissa and fellow members.
Daily Slack Community Access
Get immediate access to templates, checklists, swipe files, and spreadsheets that make implementation straightforward. Includes the Ad Creative Bank with real examples, FAQ Bank with searchable answers, and tracking spreadsheets used with agency clients.
Resources Library
Join group coaching sessions where you can ask specific questions about your campaigns, get personalized feedback, and learn from other members' situations. All calls are recorded and stored in the portal for easy reference.
Monthly Live Q&A Calls
VIP Support membership
Community Support membership
agency Support membership
$997/quarter
Join Agency Support
Agency Support Membership
Take advantage of my Meta support access! This is where I can chat with support for you on behalf of your clients. Ad account disabled? Ad rejected? Let me chat with support for your clients.
Meta Chat Support
Get guidance for all your client campaigns across different industries and needs, ensuring consistent results no matter the niche.
Multi-Account Support
Apply our frameworks across multiple client accounts without additional licensing, allowing you to leverage what you learn across your entire client base.
Expanded Use Rights
Move to the front of the line for urgent client needs with same-day (M-F only) responses to your most pressing questions.
Priority Response
Everything in VIP Support +
For managing multiple client accounts
Join the students already seeing
results inside Ad Traffic School™
"The support you offer is truly unmatched."
- Connection Copy Co
"Don't sleep on joining her membership. It will change your business."
- Hayleye Edwards, Digital Marketing Manager at Social Lux
"This is very addicting now that I'm seeing results. Sometimes it feels like educated gambling lol."
- Sachi Lord, The CRNA Club
"I can't get over how fun this is!"
- Maddie Peschong
"Service to excellence and you rarely see that sort of integrity in the coaching industry anymore"
- Malak Kudaimi
"Woke up to a sale from the ads I turned on last night! Whoohoo!!!"
- Community Member
"This has been the most comprehensive Ads Management course I've taken. It feels like I have you side by side walking me through the process."
- Alissa McDonald
The numbers that make our students haaaappy 🎉
Profitable Return on Ad Spend
Self-Funding Campaigns
Affordable Lead Generation
393 leads
at $1.42 cost per lead
Hayleye
Malak
for a whole month now
21 leads over the weekend at $2.98 a lead all local
Taylor S.
Lead mag holding steady
under $2
$
$
Profitable Return on Ad Spend
Self-Funding Campaigns
Affordable Lead Generation
Made back 5X the ad spend on the webinar
Malak
Hayleye
for just $38 in ad spend
ad spend
7 $19 sales
Some impressive ROAS numbers coming through
"like 19x ROAS"
Profitable Return on Ad Spend
Self-Funding Campaigns
Affordable Lead Generation
"I've made 6 sales and spent about $1100 - which means my ads are paying for themselves as I'm adding new, qualified leads to my email."
Maddie P.
CPL $1.50
"Around $1,200 spent and cost per lead around $1.50. Had 1,050 webinar sign ups (way more than the 500-600 I wanted!). I saw a 5x return!"
$1100 AD SPENT
1,050 webinar sign ups
Malak
You're in good hands, I promise. 🙏
If I think you need to STOP spending money, I'll tell you straight up. If your campaign needs tweaking, I'll show you exactly what to fix. And when you post a win in our community? We'll all be there celebrating with you!
Our support promise:
Running ads since the "power editor" days (yesss, a lonnnng time ago!)
Managed $10 million+ in client ad spend
Worked with 200+ different funnels
My meta ads journey:
Supported 7-figure and 8-figure businesses
Mentored 1000+ students just like you
Hi, I'm Melissa!
Founder of Litchfield Media, meta ads expert, and the person who'll answer your questions in Slack! 🤎
What makes ATS different:
I noticed most "gurus" just talk about running ads but haven't actually managed accounts themselves (unlike yours truly! 😉). Meanwhile, business owners kept telling me: "I need MORE than just a self-paced course. I want support that grows WITH my business."
That's why Ad Traffic School™ isn't just training videos – it's a living, breathing community where you'll never feel stuck alone again.
Meet your new meta ads bestie
Our 7-Day Money Back Guarantee
We 100% stand behind our membership and most importantly, we stand behind YOU. That's why your enrollment into Ad Traffic School™ is backed by our 7-day money-back guarantee.
Get access to half the training and immerse yourself in the Ad Traffic School™ community for 7 days. If it's not a good fit, we'll give you a 100% refund within the first 7 days – no questions asked! 🤎
Questions you’re probably thinking
(but haven’t asked yet)…
A: It depends on your goals. For engagement campaigns, start at $1-5/day. For conversion campaigns, budget $60-100/day for meaningful data.
We'll help you determine the right amount for YOUR specific funnel and goals.
Absolutely! If you've been in business for 6+ months with ~100 email subscribers or 200-500 social followers, that's plenty to create effective custom and lookalike audiences for your campaigns. 👏
Yes! Our step-by-step videos show exactly what to click and when. Most members follow along with two screens open. And if you get stuck, our Slack community is there for real-time help – no tech genius required.
Lead generation campaigns can show results within 24-48 hours. Higher-ticket offers typically take 1-2 months, though some see returns faster. Your funnel metrics matter most, and we'll help optimize every step to accelerate your results.
Unlike standalone courses that drop information and disappear, we provide ongoing support and community. When you hit a roadblock, you get real-time help from someone who actually knows their sh*t (that's me!) and isn't afraid to tell you when to STOP spending money. 🙏
The core training is 150 minutes total. Initial campaign setup takes about 1-2 hours, then 20-30 minutes daily for optimization (less over time). We keep everything fluff-free and action-packed so you're not wasting precious time.
If you've scrolled this far, you're probably thinking...
"Okay, I'm interested - but which option is actually right for me?"
Let's break it down in a way that makes the decision sooo much easier:
- You've thought "I just wish someone would look at MY specific setup" more than once
- You're tired of generic advice that leaves you wondering if you're doing it right
- The thought of having Melissa check your campaigns before you spend money makes you exhale with relief
- You're serious about seeing results sooner rather than later (because time is money, friend!)
- You know that personalized feedback on YOUR specific account is the missing piece in your meta ads journey
- You're just getting your feet wet with meta ads and want a clear roadmap
- You're comfortable raising your hand in a group setting when you need help
- You're working with a tighter budget but refuse to sacrifice quality guidance
- You're a DIY-type who implements feedback like a boss
- You thrive on learning alongside peers who are on the same journey
- You're juggling multiple client accounts and your brain needs a break
- Your clients span different industries and you need flexible strategies for each
- Your clients expect fast answers (and you need them even faster)
- You're building an agency that needs reliable systems, not just one-off tricks
- You want to leverage proven strategies across multiple accounts without reinventing the wheel
- You need extra support when chatting with Meta for disabled ad accounts and rejected ads
Still on the fence?
Let me be straight with you (because that's how we roll around here 🤎):
If meta ads manager makes you want to close your laptop and walk away
you need more than just videos – you need a community of real people who've been there and a guide who actually checks your work.
If you're tired of wondering "is this right?" every time you set up a campaign
the VIP Support tier gives you both the knowledge AND the confidence of having an expert verify your setup.
If you've looked into hiring an ad manager (hello, $2,000+/month!)
but want to actually understand what's happening in your account, VIP Support gives you the best of both worlds at a price that won't make you wince.
Think about it:
A single optimization could save you hundreds in wasted ad spend. Having expert eyes on your account means catching issues before they drain your budget – making VIP Support practically pay for itself.
Why joining now just makes sense:
- Membership plans are increasing after April 30th (yes, really!)
- You'll get support right when you need it most (and you’ll avoid that $2372 receipt!)
- The sooner you start, the sooner you'll be texting your spouse about your $2.14 leads (even if they just say "cool" 😆)
Are you ready for hands-on meta ads support that changes everything?
Lock in Current Pricing
Join Ad Traffic School™ Today
Agency Support Membership
$997/quarter
join agency support
Community Support Membership
$297/quarter
join community support
VIP Support Membership
$699/quarter
Join VIP Support
back to top
Apply our frameworks across multiple client accounts without additional licensing, allowing you to leverage what you learn across your entire client base.
Traffic Support Accelerator (TSA)
Get expert eyes directly on your specific meta ads account. 👀
Personalized Campaign Reviews
Get custom screen recordings analyzing your exact campaigns with step-by-step recommendations
Private Support Channel
Receive dedicated attention for urgent questions in a private channel where your needs get priority attention.
EXCLUSIVE: Budget & Projection Spreadsheet
Plan your ad spend and forecast results using the same projections tool Melissa uses with her agency clients to predict campaign performance
Campaign Setup Verification
Before spending a dollar, get confirmation your campaigns are correctly built
AI Copy Road Coach
Get headline, ad copy, and creative ideas with AI-powered support when you’re stuck or need new angles
Daily Slack Community Access
Ask questions, share screenshots, and get real-time feedback from Melissa and fellow members M–F
6 Rules of the Road Framework
150 minutes of focused video training covering everything from pixel placement to daily tracking
Monthly Live Q&A Calls
Group coaching sessions with live feedback, answers to your questions, and member examples
Resources Library
Templates, checklists, swipe files, tracking sheets, and a creative/FAQ bank — all ready to use.
Monthly Metrics Summary
A detailed breakdown of your key metrics each month to help you track progress and spot trends
Everything in VIP Support +
Expanded Use Rights
Everything from the Community Support Membership is included
All Community Features
Get guidance for all your client campaigns across different industries and needs, ensuring consistent results no matter the niche.
Multi-Account Support
Priority Response
Move to the front of the line for urgent client needs with same-day (M-F only) responses to your most pressing questions.
Move to the front of the line for urgent client needs with same-day (M-F only) responses to your most pressing questions.
Priority Response
I’ll chat with Meta support on your clients' behalf — whether it’s a rejected ad or a disabled account
Meta Chat Support
recommended
Earnings Disclaimer
Your level of success in attaining the results from using our products, services, and information depends on, but is not limited to, the time you devote to the program(s) and courses, ideas and techniques used, your preexisting conversion rates, social proof and budget, your team of support or employees, various skills, business savvy, network, and financial situation. While we make every effort to ensure that we accurately represent all the products and services reviewed on this website and their potential for income, earnings and income statements made by Litchfield Media Co. and its advertisers / sponsors are estimates only of what we think you can possibly earn.