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Today, I actually wanted to talk about a case study. With a client of mine we have found that we have to nurture their audience a lot more than what they are used to. About six years ago they started advertising on Facebook, and back then Traffic Campaigns were performing really well. They’d throw some […]

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Today, I actually wanted to talk about a case study. With a client of mine we have found that we have to nurture their audience a lot more than what they are used to. About six years ago they started advertising on Facebook, and back then Traffic Campaigns were performing really well. They’d throw some […]

Digital Marketing, Funnels

Case Study: Product Launch Funnel

I’ve looked at 10 different ad accounts in the last month and you know what the two most common types of campaigns I see in Ads Manager? Boosted Posts& Traffic Campaigns No wonder y’all need my help! 😛 Let’s quickly go over different campaign objectives and when you should use each objective (depending on your […]

Ads, Digital Marketing

Campaign Objectives: Which Ones Should You Use?

It depends! Here are my thoughts… Live webinars work best when it’s the FIRST time you’re launching something (a new digital product or membership). I recommend live webinars so you can sell an offer (before it’s created) and then build it with your students live in real time. Once it’s created, then you can turn […]

Digital Marketing

Live Or Evergreen Webinars – Which Is Better?

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