Can you use before and after pictures in your Facebook ads? The simple answer: Nope. It’s against Facebook’s advertising policy. To read more on this go here: https://www.facebook.com/policies/ads/ Are there ways to getting around this? YES.     Here are a few ideas on where to place your Before and Afters: In the comments of […]

Throwing some ads up and targeting a very BROAD audience is a sure fire way to say BUH BYE to your hard earned moolah. Did you know it’s better to sell to a specific person on Facebook rather than to try and sell to everyone? This is why it’s important to nail down your ideal […]

    Should I boost posts from my Facebook page? The answer is going to be no. However, if you’ve seen great results from boosting a post here and there, then great! Keep on boosting. BUT please don’t let Facebook Page Boosts be your marketing strategy. Creating ads within the Facebook Ad App or within […]

    If you saw my first blog post this is kinda a follow-up to that post. Here are some tips to avoid all of those mistakes that I typically see when small businesses and entrepreneurs are running ads on Facebook. So when should you start running ads? Is your business brand new? If you […]

    We are going to dive right in, you ready? No Facebook Pixels Placed If you’re running ads on Facebook, it’s really important that you have the standard event pixels placed on your entire website and all of your landing pages (Page View, Lead, Initiate Checkout, Purchase, etc.). Most small businesses and entrepreneurs will […]