Where do you start when launching an ad for your quiz? When beginning to launch an ad for your quiz, the first crucial step is creating a quiz! My friends at Interact have hundreds of conversion focused quiz templates and they’ve recently launched InteractAI which, you guessed it, creates a quiz for you in a […]

If you’ve been on social media at all lately, you’ve seen the platforms all a-twitter (pun intended) about Meta’s new segment, Threads. Ever since Elon Musk took over the micro-content platform, there has been a rollercoaster of feedback, lawsuits, and what Meta saw as an opportunity.  Zuckerberg’s team put together a whole new platform that’s […]

A profitable sales funnel is one that consistently converts leads into sales. There are several different types of funnel, each with its strengths and level of adaptability to your offer. Here at Litchfield Media, we love a good webinar funnel, both live and evergreen. It’s one of the strongest strategies we use in our agency […]

MARCH 2024 UPDATE: I found out on March 23rd, 2024 that Rob Temple of Email Marketing Heroes and Countdown Hero has been arrested and sentenced to prison for 8 months for identity theft, fraud and selling intimate photos of innocent women for financial greed. I do not endorse this company or brand any longer.You can […]

We all knew this day was coming. It was only a matter of time. The internet icon, the godfather of all internet searches, the algorithm king – has come out with their very own AI tool. Yes, I’m talking about Google. But in true Google fashion, this is anything but just another AI tool.  When […]

If you’ve been following me for any length of time, you know that I love all of my software tools – especially ones that offer automation. They make my job easier, create less work for my team, and improve my customer experience tenfold – without me lifting a finger (or at least very few).  I’m […]

Having been in the marketing and digital ad management world for nearly a decade, I’ve seen a myriad of trends come and go. The landscape of digital marketing, promotions, and social media changes rapidly and is somewhat volatile. 2023 will be no exception.  That means there’s so much opportunity to refine and enhance existing marketing […]

Have you seen the latest headlines? Amazon just dropped its newest platform, Inspire. And this is a beast unlike any other. Inspire is a shopping platform built on short-form video and content creation and has been dubbed the “TikTok shopping feed” for obvious reasons.  It’s the new wave of the eCommerce world and far more […]

If you follow me on TikTok or Instagram (or even read my emails), then you’ve probably heard me talk about how much I love this software. Repurpose.io makes it so easy to “create once and use everywhere.” Plotting out how each post had to be modified, edited, captioned, etc., used to take hours. Now, this […]

If you’re running any type of service-based business or consulting firm, you know the irreplaceable value of your time. Your time is required to serve your clients, run your business, and manage your team. Of course, spending your time in your business is non-negotiable.  However, as a savvy business owner, you get to decide how […]