TikTok is quickly becoming the social media platform of choice for millions of people around the globe.  It’s a platform that respects authenticity, doesn’t require a whole heap of aesthetics, and is one of the best marketing platforms to promote your business.  So, while your mind might automatically gravitate toward dancing and lip syncing videos […]

  Clubhouse Creators First Accelerator Program Today Clubhouse turns One!!! Happy 1st Birthday to the audio only app that has taken the world by storm and changed the game for business owners to connect and network.   If you’re not familiar with the audio only app you can get all the details HERE Clubhouse is […]

Clubhouse Content Hack: How to Transcribe Your Room Content Do you feel overwhelmed by all of the information overload happening in Clubhouse?  Do you want to learn a time saving hack to transcribe notes that help create content from your Clubhouse rooms? If you answered yes, then keep reading so you can learn this easy […]

At the end of your Instagram posts, you should be using an initiative, telling your followers exactly what to do next. In marketing, this is called the “Call-To-Action”. Calls-to-Action (CTAs) are for directing people (telling them) what they should do next. You can ask them for the sale, tell them to go to your website, […]

I’ve been on Instagram since 2011, I think, but I didn’t start using Instagram for business until 2014. Back then, Instagram was all about beautiful, clear photos. Don’t get me wrong Instagram still favors a clear and bright photo, but now it’s even more crucial that you have a compelling caption to stop the scroll […]

Have you been struggling to grow your Instagram in 2019? Ready for a new strategy in 2020? Are you tired of spending HOURS on the platform and seeing zero growth in your follower count or engagement rate? Are you struggling to attract your ideal clients/followers on Instagram? Well sit back and get ready to take […]

You think the market is oversaturated. This is a close-minded mindset and you’d be doing a disservice to our world if you believe there are too many people doing what you do. Maybe you’re following too many people in your field and that’s all you see everyday. I encourage you to clean up your feed! […]

Today, I actually wanted to talk about a case study. With a client of mine we have found that we have to nurture their audience a lot more than what they are used to. About six years ago they started advertising on Facebook, and back then Traffic Campaigns were performing really well. They’d throw some […]

I’ve looked at 10 different ad accounts in the last month and you know what the two most common types of campaigns I see in Ads Manager? Boosted Posts& Traffic Campaigns No wonder y’all need my help! 😛 Let’s quickly go over different campaign objectives and when you should use each objective (depending on your […]

I recently took a mini course on writing compelling ad copy because as a Facebook Ad Specialist I ALWAYS want to be improving on my advertising skills – and a large part of that includes coming up with headlines and writing compelling ad copy. For headlines I found this resource here, this website will analyze […]